Our Story

Founded in 2010, Hair Luxury started with a simple mission: to provide the highest quality hair extensions and wigs to customers worldwide. What began as a small business has grown into a trusted name in the industry.

Our founder, Sarah Johnson, recognized the need for premium hair products that were both beautiful and durable. After years of working as a stylist, she set out to create a company that would offer exceptional products backed by excellent customer service.

Today, Hair Luxury serves customers across the globe, from individual buyers to salon professionals and distributors. We remain committed to our founding values of quality, integrity, and customer satisfaction.

SoftWig Company

Our Mission & Values

We are driven by our commitment to quality, innovation, and exceptional service.

Premium Quality

We source only the finest hair materials and maintain strict quality control throughout our production process. Each product is inspected to ensure it meets our high standards.

Continuous Innovation

We constantly research and develop new techniques and products to stay at the forefront of the hair extension industry. Our team is dedicated to innovation and improvement.

Customer Satisfaction

We believe in building lasting relationships with our customers. Our knowledgeable team provides personalized service and expert advice to help you find the perfect hair solution.

Meet Our Team

The passionate professionals behind our beautiful hair products.

Sarah Johnson

Sarah Johnson

Founder & CEO

With over 15 years of experience in the hair industry, Sarah has built Hair Luxury from the ground up, focusing on quality and customer satisfaction.

Michael Rodriguez

Michael Rodriguez

Product Manager

Michael ensures that all our hair products meet the highest standards of quality. He leads our sourcing and quality control processes.

Emily Chen

Emily Chen

Hair Stylist Expert

As a certified stylist with a passion for hair extensions, Emily provides professional advice and helps develop products that meet real styling needs.

David Wilson

David Wilson

Customer Relations

David leads our customer service team, ensuring that each client receives personalized attention and the best possible experience.

Ready to Experience Our Quality?

Explore our premium hair extensions and wigs. Contact us for wholesale inquiries or custom orders.

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